Eat Blog Talk | Megan Porta

Making our blogs, social channels and videos more accessible is a hot topic and for good reason. Join us inside the episode to hear a user experience design expert talk about how to make your content more accessible. - Bethany talks about the background of web accessibility and why it is important and relevant. - Add alt text to all blog images. - Jump to recipe buttons are a must! - Videos should be captioned. - Consider adding alt text to photos on social media, as well. There’s so much more information waiting for you in the episode!

Having a sustainable blog and business is so important right now! Laurie from Cook It Media joins us in the episode to help us figure out ways to stay relevant and sustainable. - Laurie defines what is required to be a successful blogger now and what the future holds. - Strategy is so important and understanding your brand story is crucial. - How influencers can better understand and grow their target audience. - Advice for influencers on how to build a solid content strategy.

If you have ever considered creating an ebook, this episode is a must-listen! Kelly's story with creating successful ebooks as a way to create a lucrative passive income stream is inspiring. Her goal: work less and make more $. - Do not wait until you are an expert. Get started NOW! - Find a topic by asking your audience what they want. Kelly has a specific strategy for this part of the process! - Kelly provides all the details, from pricing to length to marketing tactics and more!

Data is our world! As content creators we need to protect our data by storing and backing it up efficiently and regularly. Here are a few pointers from the episode, but be sure to listen for more! - Get AppleCare+ or other warranty for every laptop you purchase. - Business insurance policies can save you if equipment is lost, damaged or stolen. - Utilize the cloud as much as possible. - Use a combination of external hard drives and cloud backup services for properly backing up your data.

Food science and holistic nutrition are important pieces of our businesses as food bloggers, with all of the food we make, eat and write about. Giuliana has a passion for food and her perspective is inspiring! - Mind, body and soul should all be involved when we consider what foods we eat and share. - Everything that involves preparing and consuming food is a science! - Consider experimenting with ingredients and taking your audience with you on your journey. - See your kitchen as a science lab! Join us in the episode to hear how the recent quarantine turned up something GOOD and inspiring for Giuliana!

Jason takes us for a deep dive into creating free or paid courses that support our food blogging content. - The first step is figuring out what your audience wants and needs from you (this part is KEY!). - You have options about how you convey your knowledge. Free or paid video courses, in-person courses, articles or email series. - Put thought into your launches. Offer tiny bites of your course to pull your audience in. So much more inside the episode, including pricing and discounts!

Deborah shares her insights about how to manage anxiety, particularly during times that are extra stressful. This episode is a must-listen for food bloggers. - The magic "trinity" must work together for each of us to relieve anxiety: sleep, diet and exercise. - Morning routines and routines in general can open up mental space so you can manage other areas of your life better. - Remember that comparison robs joy. - Consider taking social media breaks to help eliminate anxiety.

Creating an effective editorial calendar is a VITAL part of your blogging business. Here are some reasons WHY: - Easy communication between team members. - It ensures you are delivering quality, relevant content to your audience. - It will open up time and mental space for other projects. - Eliminate stress that comes with last-minute scrambling to get content created and posted. - Organization increases productivity hugely! Grab your FREE guide over at eatblogtalk.com/editorialcalendar!

Create a culinary masterpiece using Anecia's 4-step process to go BEYOND the basics in your kitchen, using the ingredients you have on hand! Answer the following questions: - What's for dinner? - How am I going to cook it? - How will I season it? - Where in the world do I want to be (think: different worldly flavors)? Anecia has so many delicious, fun, inventive and clever tips for stretching your flavors and teaching your audience to do the same. Join us inside for all the scoop!

Welcome to the 100th episode of Eat Blog Talk where we take a deep dive into Christy Denney's (from The Girl Who Ate Everything) blogging journey. She has persevered through all of the ups and downs involved in the blogging game and she has come out on the other side with delicious, quality content and tons of raving fans. Meet us inside the episode to hear her secrets! Here are a few tiny nuggets to get your interest piqued: - Success is abundant! - Persistence and resilience are key. See you inside!

Many lessons have emerged from Caren's 12-year journey in food blogging. Learn important insights from someone who learned the important stuff the hard (and long) way: - FIND YOUR NICHE. - Work on the technical parts of the job. - Rich content is key. - Don't discount your old content. - Be authentic and sincere in everything you produce. - Caren gives GREAT advice for managing the ups and downs that come with the food blogging territory.

Join us in this episode to learn how Yumna organically grew her Instagram account massively and organically: - Consider hiring someone to manage sponsored work. - Only work with brands you truly love and care about. - There is a 4-step approach to dealing with the IG algorithm: quality content, time on content, consistency and community. - Consume and create for success! - IG stories secrets are tucked inside the episode, too! You do NOT want to miss this one!

Managing stress and staying productive is important any time, but especially during uncertain and challenging times. Suzy gives us her best advice on this topic: - Routines will likely change and we have to be ok with this. Have grace with yourself! - Be flexible and don't borrow someone else's path. - When frazzled, always go back to your niche to refocus. - Pivot and figure out how to do business differently. - Be strategic and create for the future when things will be better.

Create a Content Strategy that will bring a raving audience, more traffic and more money! Inside the episode, Megan talks through the WHAT, WHY and HOWs of this process. Visit the show notes for this episode for your very own FREE content strategy guide that will set you on the right path. Having a solid strategic plan for producing content will: - Help you focus on the topics that will serve your specific audience. - Ensure you are working on projects and creating recipes that will bring in the PEOPLE, traffic and money. Join us inside for the 10 steps involved in making this happen!

After doing some user research about why and how users interact with recipes online, Bethany delivers great insights for food bloggers: - Why users follow food bloggers on social media. - How people use online recipes: what frustrations are, how recipes are searched and what info is searched for. - What users want from a recipe post: thoughts on jump-to-recipe buttons, recipe videos and photos/process shots. So much information is divulged in this episode. Finally we get to hear our users speak out in real life!

Balancing work and life while working from home is not easy! Sarah and Laura give us their best tips: - Establish boundaries with work space and also with time. - Self care throughout the day can impact productivity hugely and positively. - Consider taking "think retreats" where you can get away, focus on your business and rejuvenate. - Do what you can to keep your energy levels up. - Trick yourself into believing that every day is a vacation day.. with a little work sprinkled in!

Establish your brand in the community while expanding your food blog! Diana gives us her best tips inside the episode: - Find a need that's not being met and fill that demand. - Show up, be accessible and consistent. - Remember: You are where you are because of the people who support you. - Establish relationships with restaurants in your area. This will provide a ton of opportunity! - Brainstorm what you do online and how you can take that into the real world. There is a lot of opportunity outside your blog, so keep your eyes open for ways to serve your community.

Creating a business plan for your blogging or entrepreneurial business will change the game for you. Plans are vital! Download the free business plan guide and let's get started! There are 5 steps involved in the plan: - Define your audience - Define your business - Evaluate competition - Network and collaborate - Create a plan (and an UNplan!)

Finding inspiration, being unique and harnessing creative momentum is a piece of food blogging that doesn't always get the focus it deserves. Rachel talks us through how to do this! - Figure out what inspires you about others' work and find 1-3 things you like about it (consider lighting, angles, subject matter, props, etc). - Consider taking a break from social media in order to truly create from within yourself. - Trust yourself, tap into intuition and create from a space that doesn't feel pressured. This episode is GOLD! Rachel's insights are inspiring!

Liz Falcigno shares why updating old blog content is important and how you can see organic growth with this. - It is a great way to save time and ultimately make more money (ears perked!). - Updating older content is applicable to any blogger who has been in the game for more than a year (not just for long-time bloggers)! - This helps our blogs to be the absolute best resource for our readers imaginable! - Don't limit yourself to excuses when combing through old stuff. - Liz shares strategies for getting started with updating content inside the episode!