The Emma Guns Show

Joining me in this episode of the show is Luke Hersheson (@lukehersheson) the Creative Director at Hersheson's (@hershesons) salons and a member of The House of Experts at John Frieda. Let me just say this at the outset - Luke was a brilliant guest, not least because he's been tuning into the podcast and loves the show! In our conversation we talk about the fact Luke knew he wanted to follow his father's footsteps into hairdressing from a very young age, what it's like to have a busy, creative mind, his desire to want to make salons relevant again, travelling the world with supermodels and his pursuit of excellence. We each talk about our experiences with anxiety and the steps we've taken to overcome what feel, at times, crippling.   Luke tells me the story of how he was signed and started working on global advertising campaigns. His first trip, in 2001, was with supermodel Gisele for Missoni and he explains what it's really like to have to step up to the plate and how creativity comes together on a shoot.