Branding Bff

In this episode we turn the tables and I’m asked the questions by my guest host Erin Breeden of Blue Tide Creative. Our topic is “Behind the Scenes of My Rebrand” and starting with the biggest question, “Why does a branding business rebrand their business?” (Speer Creative Edge rebranded to Speerhead Solutions at the beginning of 2020.) A few highlights we talk about are: The thought process and strategy behind the rebrand Why I changed more than just the business name The easiest - and hardest parts - about my rebrand How I saved a local business money in their rebrand Suggestions when you’re considering your own rebrand You can learn more about Lisa Speer and Speerhead Solutions at https://speerheadsolutions.com You can follow on social media at https://www.instagram.com/speerheadsolutions/ https://twitter.com/ErinBreeden and https://www.facebook.com/speerheadsolutions To learn more about our guest host Erin Breeden of Blue Tide Creative, visit https://www.bluetidecreative.com/ And follow her o