Disruptive Ceo Nation

Richard van der Blom is on a mission to help sales and marketing teams leverage the world of LinkedIn for brand awareness, lead generation, thought leadership, and more. Personally, Richard has been a valuable member of my LinkedIn network for years and I thought it was about time that you got to know him as well. Richard founded Just Connecting in 2009 in the Netherlands and today leads operations from Spain with an international team. Richard strongly believes that the sales environment is changing rapidly and requires a different approach and those that will win have a knowledge network to support them. In this chat we touch on: - The power of LinkedIn as the ultimate B2B tool. - The ability of their team to deliver LinkedIn training in seven languages focusing on marketing, content and employee advocacy training. - Why businesses need to stop playing numbers games of bad one-to-one pitching and optimize LinkedIn campaigns and ads. _ Using content strategy on LinkedIn. - His journey of building his company