Real Leadership

#154 Diana Zaya: The Real Estate Maverick Couples Data and Analytics

Informações:

Synopsis

During our conversation we hear how Diana Zaya spent her first year as a starving real estate agent working hard, marketing, networking, holding open houses, and answering the phone, all without a sale.  Her persistence led to multiple millions in sales by her third year in the business.   After taking some time away from the industry she came back to real estate on the affiliate side and worked in various roles.  Her latest role on the data analytics side gave her a sneak peek into what was missing once brokers had the data.  They did not know what to do with it or how to follow through and follow back within 3, 6, 12, or even 18 months. So, after some frustration and months of planning, MaverickRE Consulting was created.  Diana took the leap and started her own company focused on helping brokers create and nurture systems and incentivize strategies for better agent recruitment and retention outcomes to grow their brokerages.  Hers is a true story of find the need and fill the need.  You will not want to mi