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Synopsis

Jennie (https://www.linkedin.com/in/jenniferralexander) is an eCommerce Consultant and long time B2B eCommerce Specalist Jennie has helped build out B2B eCommerce capabilites for some of the worlds largest, household name CPG brands Jennie is a B2B eCommerce UX/CX specialist In this episode, Jason & Jennie discuss how B2B brands can create the best, most frictionless digital commerce experiences for their customers and why it matters