Podcasting Smarter

Have you heard these myths about podcast marketing and audience development? 1) You need a big budget to grow your audience. 2) Video has no place in audio content. 3) Audience engagement is all about downloads and numbers. This episode will reveal the truth behind these myths that will transform your podcast growth strategy. Stay tuned for the game-changing insights! "It's important to look at all available tools and gain insight to as much information as you can. So audience, demographic, listening habits, engagement patterns, downloads, unique listeners... even social media. And these things will help you identify the trends to retain audience, optimizing the content and the growth strategies to grow your listenership, but also retain listenership". - Catrin Scaperdas In this episode, you'll learn how Catrin Skaperdas has succeeded in growing her client's podcasts and podcast networks and apply the following to your podcast: Master podcast marketing and audience development for explosive growth. Di