The Freelancers' Show

Preface: The Positioning Manual for Technical Firms by Philip Morgan   01:20 - Identifying the “Who” 06:16 - Providing Added Value 10:39 - Identifying Potential Clients and the Ideal Target Market 27:41 - Showcasing Demonstrated Skill and Being Accessible 34:19 - Narrowing It Down 36:55 - Communication Tactics 42:51 - Takeaways Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level by Ryan Levesque Picks This American Life Episode #569: Put a Bow on It (Reuven)Steal the Show by Michael Port (Jonathan)MONEY Master the Game: 7 Simple Steps to Financial Freedom by Tony Robbins (Chuck)The Positioning Manual for Technical Firms by Philip Morgan (Chuck)