The Freelancers' Show

01:47 - Rob Walling Introduction Twitter GitHub BlogStartups For the Rest of UsMicroConf@MicroConf Drip@getdrip 02:46 - Rob’s Background in Email Marketing Rob Walling: The Number One Goal Of Your Website @ Business Of Software 2010 04:32 - Email Marketing ≠ Spam PersonalizationSmall vs Large Companies 10:07 - Drip FeaturesTaggingTargeted Emails 14:25 - Templates 19:20 - Best Practices     Email Capture Forms EverywhereAutoresponders Lead Scoring Eric's Mailing List 25:58 - Frequency and Growing Your List Patrick MckenzieSoftware by RobJames Clear 29:01 - Exclusivity Permalinking Nick Disabato PPublic, But Not Visible Social Shares 35:20 - Updating Content Michael Port 40:06 - Vanity Metrics 46:07 - List Segmenting NeverBounce 52:04 - Lead Magnets (Opt-in Rewards) Clay Collins Picks Saas Marketing Essentials by Ryan Battles (Rob)Bloxels: Build Your Own Video Games with Blocks by Pixel Press (Rob)Circa Notebooks from Levenger (Jonathan)Book Yourself Solid: The Fastest, Easie