Play Your Position With Mary Lou Kayser

How do you get people to trust you when they don’t even know you? If you aren’t a thought leader, you’re a commodity. There’s no middle ground. And the most powerful, exciting, and fun way to rescue yourself from the commodity trap is by having a book of your own. My guest today is New York Times bestselling author and the world’s most experienced ghostwriter Michael Levin, who is responsible for the writing, editing, planning, and publishing of more than 1,000 books over a 30-year career. He has written for the New York Times, the Wall Street Journal, HuffPost, LA Times, Boston Globe, and many other top outlets. Michael's ghostwriting clients include Boeing and Ford CEO Alan Mulally, baseball Hall of Famer Dave Winfield, motivational speaker Zig Ziglar (he edited Zig’s last book), NFL legend Pat Summerall, and countless other leaders in business, sports, broadcasting, real estate, finance, insurance, and many other fields. Today, Michael is going to talk about how you can get your own book done quickly and e