Podcast Neil Wilkins

Erin Andrea Craske, an award-winning strategist, with a 20-year career, culminating as Global Head of Consumer Brands. With expertise in strategic development, profitability, leadership, and communication, she's an ICF-certified business and leadership success coach. Leveraging 16 years of leadership, she empowers impact-driven businesses to succeed on their terms and build a profitable business while amplifying a ripple effect of goodness. Erin says, “I am a former business exec, an award-winning brand strategist, and a humanistic leader turned business author, advisor and executive coach for conscious, social, and ethical business rebels. Erin’s 20 years in business strategy and leadership, continuous professional development, endless interviews with business owners, profound personal transformation, mental health and psychology studies, and the research carried out to write the 'From Purpose to Profit' strategy guide has equipped her with a valuable understanding of why businesses fail and ho