Ellie 2.0 - Am950 The Progressive Voice Of Minnesota

This week’s featured idealist is Yvon Chouinard, the founder of Patagonia, the outdoor clothing and adventure store. Early on, Yvon made his mark as an idealist by devoting one percent of Patagonia’s revenue to protecting the environment and fighting climate change. In 2022, Yvon, by then a billionaire, donated his entire company’s stock to a…