Building Utah

This is Derek Miller, Speaking on Business. The Utah Office of Tourism showcases what makes our state special while supporting local communities and businesses, promoting responsible travel, and keeping Utah vibrant, welcoming and full of memorable experiences. Director of Communications, Anna Loughridge, joins us with more. Anna Loughridge: Visitors make life better in Utah. Tourism is one of Utah’s key economic engines — but more importantly, it’s a community investment. Utah’s tourism brand drives jobs, tax revenue and global awareness — positioning our state as one of the best places to visit, live, work and do business. Utah is not a postcard, but a living, breathing entity with its own unique rhythm and soul. And whether you are a long-time resident or someone experiencing Utah for the first time, when you explore a trail, hire a local guide, shop, dine out, immerse yourself in an adventure or simply welcome a visitor, you are actively investing in our state’s future. You are helping preserve the