Lion Publishers Podcast

Ep 15 - LION Webinar: Setting Advertising Rates and Packages

Informações:

Synopsis

Kenny Katzgrau of Broadstreet and Kim Clark of Noozhawk discuss how publishers might set their ad rates. Topics include whether to sell ads by the month, week or day; whether to charge a flat rate or by CPM; how many ad positions are too many; how to set rates for sponsored content; and more.

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