Focusbiz Out And About

Eileen is an Associate with the Ahain Group. They help organisations develop Social Business strategy and management by setting a clear ROI for the use of social media in alignment with organisational KPIs. Eileen is lead author of the Ahain Groups Report into the Food and Drink Sectors use of social media.In the conversation Eileen talks about the research finding, how smaller artisan producers can use social media effectively and how best to get started.The Report, which is one of a series that the Ahain Group has published, is available from their website.