Focusbiz Out And About

Matthew is co-founder/CEO of 6Consulting – a data consultancy company with strong relations with Radian6, a leading data analytics software company. With the growth of social media – blogs, Facebook, Twitter, YouTube and Flickr – it is becoming even more important that companies track and manage their organisations online corporate and product brand reputation.In this program we spoke to Matthew about using analytic and measurement tools to help track online comments and conversations.