Authors Access

[Ep #140] Paul McNeese - Differentiating Your Book From Run-of-the-Mill Genres

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Synopsis

 On August 19th, 2011 Irene Watson and Victor R. Volkman spoke with publishing and marketing guru Paul McNeese. Paul spent 27 years writing for radio, TV, newspapers, magazines and in corporate America before retiring to create his own organization. Pauls new company, OPA Author Services, helps both first-time authors and seasoned professionals to self-publish their materialsin other words, to become their own publishers. In this session of Authors Access, Paul McNeese is with us to offer some thoughts and perhaps a little advice on a vital aspect of branding for writers and authors