Ai: Irl

Responding to high-quality leads who raise their hand and are ready to buy is the icing on the sales cake. But the actual cake is made up of mid-funnel prospects who have some level of interest, but aren’t ready to talk with a sales rep … and this part of the cake is thick with leads. Ilan Kasan (Founder of Exceed.ai) came on this episode of AI: IRL to share how he’s helping customers use AI to respond to thousands of mid-funnel leads, feed info back into the CRM, and then pass off communications to sales reps when the buyer is ready.  What we talked about: The problem: determining intent without soaking up sales reps’ time How Exceed.ai responds to customers Secondary benefits of AI email responses: 1) Ensure you add qualification questions to automated responses 2) Push data to your CRM 3) Analytics This discussion with Ilan Kasan was taken from our AI: In Real Life podcast. If you want to hear more AI episodes like this one, check us out on Apple Podcasts. If you don’t use Apple Podcasts, you can fi