Marketing Nuggets Radio - #funnelhacker Clickfunnels Sales Funnels

Hey, welcome to Funnels or Die! So I'm in the car again. I wanted to talk about a conversation I had with my friend. He wanted to start a business but first get a 200,000 loan. This isn't unusual. College teaches you to come up with an idea, you get some money, a loan, or seed money, or something along those lines, and if you want to go start a business then you're gonna lose money up front. Then maybe after like 10 years, you start becoming profitable. Then once you hit a plateau, your profits hit a plateau you're told to go and sell your business, you're told to go sell your baby. That's what Steve Larson says anyways because it is, you've worked on it for 10 years and now you're told to go sell it because your sales plateaued. I have a hard time with this, especially because us as funnel builders, we know that that break even is a million dollar scenario. If you have an up front funnel, you're selling something for really cheap, let's say a free plus shipping funnel, then all your upsells afterwards are