Inside Independent Publishing (with Ibpa)

Topics include What is IngramSpark and how can it help author-publishers publish their books and reach worldwide markets? Quality of POD vs offset: just as good? Use of POD for market testing, correcting, and enhancing content through multiple printruns POD enables books to be printed for overseas markets for instant delivery and no shipping! The pricing challenge: POD unit costs are higher, but these are offset by reduced inventory and lower fulfillment costs, as well as use of “short” discounts Emergence of POD coincides with the author-publisher revolution There is still benefit to authors if they can sign a deal with a publisher willing to invest in them POD puts power in the hands of authors, but authors still need to work to create professional books in terms of editing and design and marketing Do booksellers order POD books? Yes, but author publishers need to offer competitive terms and discounts – and make their books returnable The IngramSpark podcast, Go Publish Yourself Links IngramSpark https://