Inside Independent Publishing (with Ibpa)

Working with Amazon, part 1: Keywords, Categories, and Advertising, with guest Ian Lamont Part 1 of a wide-ranging interview with Ian Lamont of i30 Media about selling, promoting, and advertising your books on Amazon, plus tips for getting reviews and understanding Amazon’s Terms of Service. Highlights include: CreateSpace and the not-so-smooth conversion to KDP using and choosing keywords and categories for your book placing ads on Amazon and understanding ACOS to know if you’re making a profit or not art there alternative to Amazon? Ian Lamont’s blog is at http://leanmedia.org/blog/. Participants Ian Lamont is an award-winning technology journalist, author, and publisher, and the founder of i30 Media Corp. and IN 30 MINUTES Guides (in30minutes.com). He is also a director and treasurer of the Independent Book Publishers Association, and serves on IBPA's Executive Committee. His books include Twitter In 30 Minutes and Lean Media: How to focus creativity, streamline production, and create media that audienc