Rough Draft
009 How to Write Headlines that Get Results
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:11:37
- More information
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Synopsis
A simple 4-step formula to writing one helluva seductive headline. Headline writing is probably the first and most important skill you need to learn as a web writer. John Caples called it the most important part of an advertisement. That s why he dedicates four out of eighteen chapters to headline writing in his book Tested... Listen to episode