Third Paddle Podcast

Learn in detail how to name your brand, product or service. Great for small teams or solopreneurs — anyone who can't or doesn't want to hire a marketing team.  Interview with brand strategist and bestselling author, Jeremy Miller. This was recorded before coronavirus hit North America. Everything that he teaches in his book is applicable today. Why? Because if you're pivoting your business, you probably have new products and services you need to name. And this podcast episode will help you with that. Big time. Listen to Crisis Marketing with Jeremy Miller Don't miss Jeremy's take on marketing, branding, and growing your business during COVID-19, https://www.jenmcfarland.com/crisis-marketing/ About Brand New Name (book) Whether you are naming a company, product, service, or even an idea — choosing a brand name is one of the most important business decisions you will make. A brilliant name defines your brand, and it can shape the future of your business. Brand New Name is a proven, step-by-step process