Authentic Influence

Marketing that works: Giving away valuable free content with James Michael

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Synopsis

How much content should you be giving away for free? Should you be giving away the farm? In this episode, we take a look at one marketing strategy that has worked really well for business owner James Michael, CEO of Justified Talent.  We discuss: How much content should you be giving away for free How James Michael was able to grow his new business without a single outbound sales call James Michael's experience with giving away valuable content on Linkedin What valuable free content looks like How to make sure you're not giving away too much for free Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message ... Meet our guest - James Michael https://justifiedtalent.com/ https://www.linkedin.com/in/sales-recruiter-smallbusiness-advisor/ Resources mentioned The Free Line: Does Giving A