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Synopsis

Michael Eaton is a professional magician from Orlando Florida, one of the official magicians of the Orlando Magic basketball team, and his business and marketing chops are as amazing as his magic chops! During our conversation, we talk in depth about restaurant magic and his approach to performing in them.     Success Quote: Relate to people and adapt well to environments. Life will often teach you more than a book can. — Michael Eaton    Restaurant magic: • Michael's approach to restaurant magic isn't just about performing for tables to help the guests wait for their food. He works with the restaurant and uses his magic to help bring in business and increase interaction online with the restaurant. • Push vs. Pull marketing. • The importance of wardrobe to your act. • How to approach tables: Read, Relate, Rapport. He even gives us a script he uses when approaching tables. • Michael's stance on accepting tips • Why people tip. Sometimes the affluent will tip you as a way of dismissing you to move on to the nex