Raintoday's Sales Tips & Techniques Podcast

Many professional services firms see their competition winning new business by blogging, connecting on social networks, and launching podcasts and online videos. And they want to know, "How can I do the same?" Dana VanDen Heuvel, founder of the Marketing Savant Group, explains how firms can create a social media marketing strategy. Topics he addresses include what questions firms need to ask themselves and how firms should integrate a CRM system into their plans. (Time: 10:54) Interested in hearing more? Watch the full presentation with Dana.