Sap And Enterprise Trends Podcasts From Jon Reed (@jonerp) Of Diginomica.com
CMO Dilemmas and Content Strategy - with Michael Brenner of NewsCred
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:25:32
- More information
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Synopsis
In part two of their content strategy video discussion, Michael Brenner of NewsCred joins Jon Reed of diginomica.com to dig deeper - into a frank look at the impact of content on marketing, the role of marketing tech and personalization, and the challenges facing the modern CMO. Note: part one of this podcast, which hits on why Michael is betting his career on content marketing, is featured on Jon's new "Busting the Omnichannel" podcast series.
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