Corporate Sustainability With Philip Beere

John is one of the world’s leading authorities on sustainable development and developed the ‘triple bottom line’ business strategy. He is the author or co-author of 50 published reports, thousands of articles, and 19 books, including the no. 1 bestselling The Green Consumer Guide (1988).  In this episode, the following topics are discussed: 2019 is the 25th anniversary of the TBL People — Planet — Profit Accounting vs Purpose System change — not the accounting Double entry bookkeeping 6000 companies are engaging in sustainability reporting Branding and advertising — misleading with green HBR says this is first time any management concept has been recalled Social entrepreneurs TBL is not intended to be a mechanism to support tradeoffs Improve on two dimensions, and holding the third constant Tomorrow’s capitalism inquiry — Aviva Investors Crowdsourcing the revamp — using technology to communicate more widely How does shared value link to the TBL Competing language is a glorious alibi to do nothing at all What