Biz Women Rock! With Katie Krimitsos

Kerry Kott is the creator of The Universe Made Me Do It.  She provides intuitive coaching and support that helps her clients understand what’s “really going on” in order for them to transform through pain - both physical and emotional.  Her podcast, also called The Universe Made Me Do It, is just one of the many ways she’s able to market her gifts to those who are listening.     During this conversation, Kerry and I discuss…   Why and how she uses TESTIMONIALS as one of the most powerful tools she uses to communicate the value of her services - so they can be seen as a deliverable. How her level of confidence and direct honesty about her gifts and how she can truly help people helps her bring on new clients all the time. How she gives potential clients confidence that she knows what she’s talking about and has standard processes and tools...and how she makes sure they have a completely customized experience with her. How she incorporates her high touch services into her pricing. The “value ladder” she