Biz Women Rock! With Katie Krimitsos

When Colette Florido’s dad started showing signs of dementia...and especially when his dementia took a turn for the worst...she decided to find out more about the benefits of marijuana to see if it could help her dad.     After a looooooong process of research - finding out which varietal of the plant was best to use, what form to use it in, what was a quality product to use and how to use it - she found a product for her dad...a hemp-infused coconut oil.   And it worked immediately.  “A night and day difference,” Colette says.  He went from being combative and rough with his kids and caregivers to so much more mellow and calm.     It worked so well that she became passionate about sharing the benefits with others.  So, she created CR World, a company that creates hemp-infused and nutrient-rich products to support a healthy, active lifestyle.   During this conversation, Colette shares…   Why she decided to put the money and time into creating her OWN product Why she initially structured the company as a mul