Stark Reflections On Writing And Publishing

Stark Reflections on Writing and Publishing EP 036 - It's Not You, It's Your Crappy Book Cover

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Synopsis

In this solo episode, Mark talks about two specific examples from his own publishing experience, where having a crappy cover didn't help sales. He walks through the back-story for the eBooks in question, his reasoning behind the initial crappy cover as well as the positive results that came after he recognized his mistake and created a better cover. He explains that he is using personal examples for a few reasons, which include: the fact that it's easier to see fault in someone else's mistakes - perhaps seeing the mistakes Mark made makes it easier for an author to understand for their own purposes to illustrate that, even though he has fourteen years of experience in self-publishing and more than twenty-five years in bookselling, and should know better, he still makes mistakes - which means everyone can and will make these mistakes (so don't beat yourself up over it) Prior to the main content of the podcast, Mark provides a personal update about two items. 1) Recently received audiobook royalties from List