Marketing Week
This Much I Learned - Patagonia's Alex Weller on the power of purpose
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:17:21
- More information
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Synopsis
In the latest episode of Marketing Week’s podcast series, Patagonia European marketing director, Alex Weller, discusses how businesses can live up to their purpose, what a Joe Biden administration means for the global climate crisis and why the apparel brand has no intention of fuelling a ‘superficial desire’ for its products.