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Synopsis

Karen Marston (@KarenMarston) is an independent copywriter and the founder of Untamed Writing. Dissatisfied with her earlier roles, Karen took to writing SEO-focused articles and now works with clients writing bold, memorable copy for websites and other projects. Her latest project is a foray into teaching. She now instructs others how to be effective, productive freelance writers. Our conversation discusses her personal workflows and habits, as well as her outlook on teaching and client project management. Show Notes & Links Karen describes herself simply as “a writer” Karen started writing SEO-optimised articles — 500 word articles heavy with keywords to bring attention to the clients Lately, Karen is taking on personal writing JK Rowling, author of the Harry Potter books, has a higher net worth than Queen Elizabeth II Karen now earns more from teaching than from writing Organisations struggle to have a voice, even though they talk about “brand voice” and whatnot “As much as graphics and photos are