Authentic Influence

What’s the relationship between money, mindset, and marketing? Watch this interview with Stevie of The Change Starter, where we’ll discuss: – Ditching hourly rates / shifting to value – Differences in genders in money mindset – Packaging value – making sure clients know what they’re getting beyond the obvious – Backing yourself and realising just how much value and impact you bring to your clients – Pushing your own comfort zones to challenge yourself to deliver impact and results instead of ‘tasks’ Topics discussed: 00:00 Intro to Stevie V Brown 03:25 Marketing starts with mindset 06:41 The first time Stevie noticed confidence was the issue 12:57 How to establish credibility when selling services 24:00 How to create effective buyer personas/customer avatars 27:00 Buying cycles & how marketing actually works 30:00 Why you should hire a professional to do your marketing strategy 35:13 The impossible cycle of random marketing 39:00 The secret to successful fb ads campaigns 44:20 The key to creating content