Booknet Canada

Monetizing content and what traditional publishers can learn from Wattpad

Informações:

Synopsis

This month in the BookNet Canada podcast we talk with Ashleigh Gardner, Head of Partnerships at Wattpad about the evolution of Wattpad as a company, their models for monetizing content, and some of the things Wattpad has learned from their largest audience - the under 30 set. Ashleigh also talked to us a little bit about Wattpad's newest app, Tap, and it's freemium, candy-crush-like model.