Authentic Influence

Want to learn how to send cold emails to land partnerships and collaborations? Watch this interview with Laura Lopuch of Laura Lopuch Global, where we’ll discuss: – What’s the #1 question your cold email must answer for your reader to reply “yes”? – What is a cold email, what are the types of cold emails, and how do you use them to grow your business? – How can you use case studies in cold emails? Topics discussed: 00:00 Meet Laura Lopuch 07:04 The biggest mistake that people make with cold emails 10:08 The #1 question your cold email must answer for your reader to reply “yes” 11:00 The 6 types of cold emails 15:38 How to stand out when pitching an expert 19:26 How Laura got her guest post featured on copy hackers (that went viral). 22:38 Cold email research tip #1 26:36 Cold email research tip #2 28:50 What should the subject line of your cold email be? 32:16 How can you use case studies in cold sales emails 39:16 Live breakdown of a cold sales email pitch (& how to improve it) 50:08 Two traits that grea