Across The Desk With Elizabeth Plouffe

Has there ever been a time where you've made a decision to buy something or work with someone based on the opinion of others? Have you noticed that when someone does you a favor or provides a freebie you feel obligated to help them out next time? Maybe you've noticed that someone has a lot in common with you and when it's suggested you work on a project together, the decision is easy. All of these scenarios fall under the 6 Principles of Influence. But as we all know, influence can be used for good and for not so good intentions. Why is this important to know? Because being manipulated to our detriment can negatively impact our personal life and business while using the principles of influence in a positive way can open doors. Learn how to spot when social influence is being used to sell you that latest fad cream or how to use it to help you get a new client. Get wise to the give and take of reciprocity and how you might not be getting the best deal with that freebie. Does someone have an unusual amount of