Across The Desk With Elizabeth Plouffe

#81: Across the Desk - 3 Little Wishes Gives Families Affected By Cancer A Sparkly Helping Hand

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Synopsis

I hope that all businesses try to keep their corporate social responsibility plan to of mind all year. For such a long title, I sometimes wonder if creating a CSR plan is more a tool to look good than actually do good. Cynical? Maybe. But once you chat with Monica Graves, you'll see what putting your money where your jewels are really means. Cancer is another cause where I think people can lose focus on how to actually support the families that are affected by this nefarious disease. In my case? My father had it. My grandfather, 2 uncles and grandmother in law died of it. My sister in law has battled and won. Even I've had 2 cancer scares that shows me I'm not immune. How did I cope? I was lucky and just dealt. I didn't have kids to feed or bills to pay that were going to be affected by my diagnosis. Today's podcast is about how to give back. Personally. Professionally. Entrepreneurially. Take that CSR and put it to work rather than paying it lip service. 3 Little Wishes is one of the many ways that Monica