Authentic Influence

Want to learn how to craft a compelling landing page for your offer, or optimize an existing landing page?  In this episode, we'll show you how.  This episode was recorded live as part of our monthly B2B Podcast Party.  Topics discussed:  [00:00] B2B Podcast Party welcome  [05:54] 5 Essential Elements of a High-Converting Landing Page  [21:45] High-converting landing page design  [24:18] When to use multiple CTAs on landing pages  [26:00] How healthcare companies can share social proof  [40:30] B2B Speed networking: 60-second pitches  [52:14] How to identify referral partners for your business  Resources:  – Get a free 10,000 word trial of Jasper AI software and write your marketing copy faster  – 5 reasons why using a content strategy will make your marketing more effective – The 5 Essential Elements of a Winning Landing Page – Join our next podcast party – Apply for a free 30-min content coaching session on the podcast  Guests: Ericka B