On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

Brett Hyman is the president, CEO, and founder of NVE Experience Agency, which was recently named Ad Age’s Experiential Small Agency of the Year. As an expert in building and activating meaningful brand experiences from consumer products to Comic-Con, I asked Brett to help us define some of the labels used (and misused) in experiential marketing during our conversation on the On Brand podcast. About Brett Hyman Brett Hyman is the president, CEO, and founder of NVE Experience Agency, a privately-owned brand experience and production company with offices in Los Angeles, New York, and London. Guided by 16 years of global agency and brand leadership experience, along with the principle that the right moment will transform someone forever, Hyman leads NVE’s team of cross-industry experts to deliver culturally connected campaigns and transformative experiences for some of the world’s most iconic brands and Fortune 500 companies including Amazon, Anheuser-Busch, Apple, Pandora, Lincoln Motor Co., Hennessy, Tinder,