Visual Storytelling Today

How to Translate Your Brand Into a Physical Space?

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Synopsis

In this episode, I decided to explore one of the fast-growing areas of visual storytelling - offline Branded Environments Design. I am talking about those visual narratives you most likely have seen when you visited a major corporate office. Local artists create them through digital or physical expressions such as paintings and sculptures commissioned by brands to support their unique culture in both customer-facing or corporate offices. About our guests That’s why I am excited to have on our show Abbey Melsheimer and Gustavo Tonelli owners of Chilipop.co a branded environments design company.  Abbey is hailing from a small town in Ohio, Abbey studied architectural design in Germany and graphic design in New York - developing an understanding and respect for cultural nuance that took her to large-scale projects in New York, London, Shanghai, and Miami. Her sensibilities for both design and purpose led Abbey to work on a wide array of spaces – from banking behemoths (Chase) to world-leading technology giants (