Nick's Non-fiction

Welcome back for another episode of Nick’s Non-fiction with your host Nick Muniz In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. Subscribe, Share, Mobile links & Time-stamps below! 0:00 Introduction 4:45 About the Author 7:00 Ch1: Behavioral Addiction 17:30 Ch2: Goals 24:05 Ch3: Progression 33:40 Ch4: Nipping the Addiction 37:40 Ch5: Gamification 44:10 Next Time & Goodbye! YouTube: https://youtu.be/8poJh8Szvi0 Patreon: https://www.patreon.com/TheNiche