On Brand: A Podcast About Branding For Brand Builders, By Brand Builders

Tony Gnau is the founder of T60 Productions and author of the new book Light, Camera, Impact. His work is focused on helping brands of all shapes and sizes tell better stories through video. We discussed all of this and more, this week on the On Brand podcast. About Tony Gnau Tony Gnau is the Founder and Chief Storytelling Officer at T60 Productions. He’s a three-time Emmy Award-winning journalist, has led T60 Productions to win 18 Telly Awards for its corporate videos, and is the author of the book Lights, Camera, Impact: Storytelling, Branding, and Production Tips for Engaging Corporate Videos. Finally, he is a former USC Trojan football player, Star Wars geek, and a devoted husband and father. Episode Highlights “There are a bunch of hurdles with video!” Tony laughed as we began. I confessed to being challenged by DIY video. Video is a part of everything. But how do we use it better? “Video is a tactic but it’s a tactic that needs its own strategy.” What brand videos does the video guy like? I couldn’t w