Building A Storybrand: Clarify Your Message So Customers Will Listen

Building A Storybrand: Clarify Your Message So Customers Will Listen

Synopsis

New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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Chapters

  • chapter 01
    Duration: 02min
  • chapter 02
    Duration: 18min
  • chapter 03
    Duration: 18min
  • chapter 04
    Duration: 19min
  • chapter 05
    Duration: 18min
  • chapter 06
    Duration: 24min
  • chapter 07
    Duration: 18min
  • chapter 08
    Duration: 13min
  • chapter 09
    Duration: 18min
  • chapter 10
    Duration: 12min
  • chapter 11
    Duration: 17min
  • chapter 12
    Duration: 15min
  • chapter 13
    Duration: 16min
  • chapter 14
    Duration: 20min
  • chapter 15
    Duration: 54min
  • chapter 16
    Duration: 03min

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