The Art Of Paid Traffic | Proven Online Advertising Strategies You Can Implement Today

How to Measure the Effectiveness of Your Facebook Ads Funnel (& Improve Results)

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Synopsis

On this episode of The Art of Paid Traffic, we dive into measuring the effectiveness of your sales funnels.Specifically, I walk you through how to make sense of all the stats and metrics as you take someone from being a stranger to your business all the way through to becoming a paying customer.If you’ve been listening to the podcast for a while, then you’ve heard me talk about how important is to “know your numbers” so you can:Measure the success of your sales funnelsMake data-based decisions on where improvements need to be madeDo more of what’s working and…Drive leads and sales automatically every single dayBut recently I realized that a ton of people get stuck in step one because they don’t know the specific measurements to shoot for, in terms of what’s considered “successful”.So if you’ve yet to experience the fun of optimizing and automating your funnels (#2 - #4 above), the content of today’s episode is going to help you get to the good stuff.Just as a heads up, the stuff I cover on this show is a foll