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Synopsis

Right now, if you're in business for yourself, you're likely looking for ways to uncover hidden profit in your business so you can replace that lost revenue.If you're about to start a business you're probably wondering if this is even the right time?Either way I know you are worried about the business impact of the COVID-19 pandemic, but did you know that some of the best-known companies were launched during a recession?Companies like Disneyland, Microsoft, Burger King and Apple all managed to profit and grow like crazy during a recession or depression and so many more!If you find yourself in need of inspiration and encouragement to start or pivot your business so you can not only survive, but thrive, then this episode is going to spark that joy back in your life.Susie Carder is one heck of a powerhouse. Her energy, smarts and ability to power up her profits is impressive.Susie started out as a low paid hairdresser trying to support her 2 little girls. But working for someone else became a challenge (to say t