Ask Amanda About Marketing
Overcoming Silos to Get Content Approval
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:25:26
- More information
Informações:
Synopsis
Countless companies have departments that are siloed; they don't communicate as often or as well as they should. This can present a tough obstacle when you need buy-in for a content strategy. Laurel Miltner of Orbit Media walks through how she's managed to get approval at previous organizations despite the siloed structure.