Self Made Man

How Giving Gifts Can Be The Ultimate Marketing Strategy...With John Ruhlin

Informações:

Synopsis

We’ve all heard the saying that goes, “people will forget what you said, they will forget what you did, but they will never forget how you made them feel…” As we enter the season of giving and gratitude here in the US, sending gifts to our family members, friends, and customers is a tradition. Giving a gift to someone can be an incredibly powerful act, for better or for worse. As you’ll discover through the amazing stories you’ll hear today, when done thoughtfully and with care, sending a gift to someone can open the door to new relationships and opportunities in a way that nothing else can. It can create a bond and a connection with someone that can last a lifetime, and that will never be forgotten. But when done incorrectly, it can have the complete opposite effect that you desire… It can actually cause the recipient to feel like another sheep in the herd, misunderstood, unappreciated, or even disrespected. And unfortunately, most businesses shoot themselves in the foot every holiday season with impersonal,