Christopher Lochhead Follow Your Different

This special episode is with Chief Digital Evangelist at Salesforce.com Vala Afshar. Coinciding with Dreamforce —Salesforce.com’s annual mega-conference in San Francisco, Vala shares with us what it’s like to be a leader in the digital media age.  He also shares some of the key practices that have made Salesforce #1 on Forbes most innovative companies list. Social Business Excellence Vala is the author of The Pursuit of Social Business Excellence. He is also the co-host of DisrupTV and one of the most visible and impactful thought leaders in enterprise tech. On the side, he is a contributing writer at HuffPost, which he claims were one of his ticket for his CMO career. “I was a CMO for 4 years. Complete impostor syndrome from beginning to end because I never had Marketing experience, I never went to school to study the art and science of Marketing. My CEO called me on  a weekend saying ‘on Monday I'm gonna announce that you’re going to be the CMO.” - Vala Afshar He narrates to Christopher how the energy and