Behind The Video

This week Tim talks about the ins and outs of working with professional actors and actresses. That plus Amazon's baby whisperer, YouTube's subscription options for creators, and the latest independent content news.

On this episode we look at content management systems. Everyone uses Wordpress but is it really necessary? We'll take a closer look. That plus Ray William Johnson's woes with his network continue, the visual effects industry is looking at forming a trade association, and our picks and apps of the week.

On this week's episode we look at the challenges involved with building audience around long form video and audio content. Netflix has got it figured out but what about the rest of us? That plus the SNL archive leaving Hulu for Yahoo, BitTorrent helping market a new movie, and Flipboard's new features help you curate content.

This week Tim reports back from the NAB show, focusing on some of the new gear that should help independent creators do some amazing new things. We also chat about Netflix's strategy for building successful shows, and how the most expensive production gear is probably not always the best thing for improving your craft. All that and more on this episode of Behind the Video!

This week Lon and Tim take a look at podcast hosting: what are your options for audio and video? That plus the Oculus Rift - does it have video potential? Also: top 5 shows, movies, and YouTube videos of the week.

Did you know that brands can get into big trouble with the Federal Trade Commission if you don't properly disclose your relationship as a content creator to the brand? The FTC has issued revised guidelines surrounding product reviews and what creators are required to disclose when receiving product for free. That plus Bernie Su joins Lon and Tim to talk about the Lizzie Bennet Diaries' very successful Kickstarter!

On this episode we get Tim Street's take on this year's South By Southwest exhibition. There are some great shows and innovators doing amazing things that we'll most certainly be talking about in 2013. That plus the demise of Google Reader, the top YouTube videos of the week, and more.

Getting advertisers is easy when you're on YouTube: they do it for you. But what about selling your own ads? This week Lon and Tim look at how to price your content and what kinds of ads to target them with. CPMs, CPCs, Affiliate Marketing, and other topics are covered.

This week we take another look at conferences: which ones should you try to get to? Which ones to avoid? How do you decide what's worth the investment? Answers to those questions and our weekly review of the independent video news.

What a jam packed episode! We lead off with a discussion about NASCAR abusing their YouTube ContentID privileges, followed by some tips from Tim about how to make sure you don't lose potential revenue when your breaking news video goes viral. That plus a look at the business of content creation and some tools you can use to manage your books and keep track of potential advertisers and clients. All that and more on this week's edition of Behind the Video!

This week on the show we take a look at the patent trolls suing major podcasters over alleged infringements. Ben Williams, otherwise known as Bendrix, joins Lon Seidman and Tim Street this week to discuss this issue and the latest video news.

We are joined this week by Dane Golden from Hey.com. Dane and Tim debate the pros and cons of Netflix's strategy to dump an entire season online all at once. Is it a good idea for independent creators? Tim says maybe, Dane says no way. All that plus the week's video news.

On this edition of Behind the Video Tim looks at what you should charge for your video e-book. Or should you at all? That plus Netflix funding new shows, the top 5 YouTube videos of the week, a great backup recommendation for video creators, and more!

This week we have a special interview with singer/songwriter Heather Fay. Fay built an audience of more than 600,000 using Google+ and Hangouts.

Sorry for the audio troubles this week! On this episode Tim and Lon discuss New Media Expo: the things we learned and the people we met. Guest: Brian Parker of OnTheHorn.com.

On this first show of 2013 we are joined by Scotty Iseri from The Digits! The Digits is an educational web series for kids. Lon, Tim and Goldie also discuss their 2013 predictions for independent content creators.

A message from all of us to all of you! We're taking a little break for the holidays but will be back with new episodes in 2013!

Networking is an important part of marketing yourself and your projects. This week on Behind the Video we look at conferences and their importance for independent content creators. Tim shares his experience and advice on how to make the most of them. Also - fallout over Ray William Johnson leaving the Maker Network and layoffs at Machinima. Our guest is Bernie Su, executive producer of the wildly successful Lizzie Bennett Diaries!

This week Tim talks about subscription content and whether or not it's possible to earn revenue from paid subscribers. Goldie shows off her latest goodies from Klout, Lon talks about the Wii U, and we all take a look at YouTube's new iPad enhanced app. That plus the latest video news.

Ebooks as a video monetization platform? Absolutely! Tim tells us how to do it and what to look out for in the process. That plus a way to secure your Google account and the latest news in video.